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Tristan Lecomte in TIME Magazine

TIME Magazine has published in 2010 its list of the 100 most influential people in the world. Last year the list includes Tristan Lecomte, founder of Alter Eco.

TIME states "It's an interdependent world we live in, and the work of Tristan Lecomte, 36, is the definition of interdependence. He has put into business common sense, which in business can be the least common of senses."

TIME goes on to mention that Tristan "works directly with 40 cooperatives from 30 different countries and sells products worldwide."

"But Lecomte does more; he includes the environment in his formula, as a third party that needs to be a beneficiary of all business transactions. The result is a business that becomes healthy and long-lasting."